The purpose of the design tool kit, developed for Antron’s sales force, is to get architects and designers enthusiastic about carpets and their aesthetic.
The design tool kit comes in three parts: carpet & trends, carpet & materials and carpet & fibre technology. These three levels are modular so that sales reps can structure meetings with customers accordingly. A basic folder with material samples and pictures can be modified at any time to take into account future on-trend themes or campaigns.