The 4-Seasons customer magazine is Germany’s biggest outdoor and travel publication. It’s published by outdoor equipment retailer Globetrotter and issued every quarter with a circulation of 400,000 copies.
 
B612 has been designing and producing the core customer loyalty tool used by Globetrotter, Europe’s biggest outdoor equipment retailer, since 2002. The magazine’s purpose is to act as inspiration to customers and to convey the expertise of the Globetrotter team convincingly. The magazine underwent in-depth makeover in terms of the graphics and contents in 2004 and more recently in 2012.